Factors affecting consumers’ willingness to purchase telehomecare products

© Springer International Publishing Switzerland 2016. This paper investigated the influence of various factors-product knowledge and perceived risk, benefit, and value-on consumers’ willingness to purchase telehomecare products (e.g., the RFID smart care watch). Of the 500 returned questionnaires, 3...

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Main Authors: Jakkreeporn Sannork, Wan Tran Huang
格式: Book Series
出版: 2018
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在線閱讀:https://www.scopus.com/inward/record.uri?partnerID=HzOxMe3b&scp=84952685271&origin=inward
http://cmuir.cmu.ac.th/jspui/handle/6653943832/55593
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機構: Chiang Mai University