A Cultural Comparative Study of Mobile Banking Adoption Factors

© 2018, © 2018 International Association for Computer Information Systems. With the increasing popularity in smartphone usage, it is crucial for banks to offer mobile banking to allow their customers to perform banking transactions at their convenience. Banks need to understand which factors play an...

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Bibliographic Details
Main Authors: Chuleeporn Changchit, Tim Klaus, Ravi Lonkani, Jomjai Sampet
Format: Journal
Published: 2019
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Online Access:https://www.scopus.com/inward/record.uri?partnerID=HzOxMe3b&scp=85060190269&origin=inward
http://cmuir.cmu.ac.th/jspui/handle/6653943832/63633
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Institution: Chiang Mai University

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