Conjoint analysis and clustering techniques in ready-to-cook dried pork product development

© 2019 IEEE. The case study company produces and sells fresh products such as pork, chicken and eggs, and processed meat products. It is currently encountering the problem that the newly released ready-to-cook dried pork product has not been popular among consumers in Thailand. This research, theref...

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Main Authors: Rungchat Chompu-Inwai, Pelapon Suwanacheep, Trasapong Thaiupathump
格式: Conference Proceeding
出版: 2020
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在線閱讀:https://www.scopus.com/inward/record.uri?partnerID=HzOxMe3b&scp=85076362520&origin=inward
http://cmuir.cmu.ac.th/jspui/handle/6653943832/67819
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機構: Chiang Mai University