The myth of customer loyalty: Why information and scale are more important during downturns

The myth of customer loyalty: Why information and scale are more important during downturns

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Bibliographic Details
Main Authors: Murali Kailasam, Winai Wongsurawat
Other Authors: Mahidol University
Format: Note
Published: 2018
Subjects:
Business, Management and Accounting
Online Access:https://repository.li.mahidol.ac.th/handle/123456789/35671
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Institution: Mahidol University
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