Service quality, customer satisfaction and service loyalty in retail banking sector in Thailand & Malaysia : an exploratory research on validity and critical factor
Thesis (M.B.A., (Business Administration))--Prince of Songkla University, 2013
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Language: | English |
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Prince of Songkla University
2014
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Online Access: | http://kb.psu.ac.th/psukb/handle/2010/9560 |
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th-psu.2010-95602020-04-21T04:16:37Z Service quality, customer satisfaction and service loyalty in retail banking sector in Thailand & Malaysia : an exploratory research on validity and critical factor Chuen, Seong Ooi Sasiwemon Sukhabat Faculty of Management Sciences (Business Administration) คณะวิทยาการจัดการ ภาควิชาบริหารธุรกิจ Customer service Consumer satisfaction Thesis (M.B.A., (Business Administration))--Prince of Songkla University, 2013 2014-11-18T10:54:34Z 2014-11-18T10:54:34Z 2013 Thesis http://kb.psu.ac.th/psukb/handle/2010/9560 en application/pdf Prince of Songkla University |
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Prince of Songkhla University |
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Khunying Long Athakravi Sunthorn Learning Resources Center |
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Asia |
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Thailand Thailand |
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Khunying Long Athakravi Sunthorn Learning Resources Center |
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PSU Knowledge Bank |
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English |
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Customer service Consumer satisfaction |
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Customer service Consumer satisfaction Chuen, Seong Ooi Service quality, customer satisfaction and service loyalty in retail banking sector in Thailand & Malaysia : an exploratory research on validity and critical factor |
description |
Thesis (M.B.A., (Business Administration))--Prince of Songkla University, 2013 |
author2 |
Sasiwemon Sukhabat |
author_facet |
Sasiwemon Sukhabat Chuen, Seong Ooi |
format |
Theses and Dissertations |
author |
Chuen, Seong Ooi |
author_sort |
Chuen, Seong Ooi |
title |
Service quality, customer satisfaction and service loyalty in retail banking sector in Thailand & Malaysia : an exploratory research on validity and critical factor |
title_short |
Service quality, customer satisfaction and service loyalty in retail banking sector in Thailand & Malaysia : an exploratory research on validity and critical factor |
title_full |
Service quality, customer satisfaction and service loyalty in retail banking sector in Thailand & Malaysia : an exploratory research on validity and critical factor |
title_fullStr |
Service quality, customer satisfaction and service loyalty in retail banking sector in Thailand & Malaysia : an exploratory research on validity and critical factor |
title_full_unstemmed |
Service quality, customer satisfaction and service loyalty in retail banking sector in Thailand & Malaysia : an exploratory research on validity and critical factor |
title_sort |
service quality, customer satisfaction and service loyalty in retail banking sector in thailand & malaysia : an exploratory research on validity and critical factor |
publisher |
Prince of Songkla University |
publishDate |
2014 |
url |
http://kb.psu.ac.th/psukb/handle/2010/9560 |
_version_ |
1681754354592251904 |