Influence of online consumer reviews on brand choice

بواسطة LUI, Patricia
منشور في 2018

5 ways to boost your business through influencer marketing

بواسطة LUI, Patricia
منشور في 2020

Middle-class consumption in Singapore

بواسطة LUI, Patricia
منشور في 2014

Time to regulate influencers who tell you where to put your money

بواسطة LUI, Patricia
منشور في 2023

FWD: Customer-centric marketing in online insurance

بواسطة LUI, Patricia, BHATTACHARYA, Lipika
منشور في 2020

Zenxin Organic: From brick & mortar to digital retail

بواسطة LUI, Patricia, BHATTACHARYA, Lipika
منشور في 2021

August Berg: Promoting an accessible luxury watch via social media

بواسطة LUI, Patricia, BHATTACHARYA, Lipika
منشور في 2021

Kobe influencer marketing: Building brand awareness via social media

بواسطة LUI, Patricia, BHATTACHARYA, Lipika
منشور في 2020

FWD: Customer-centric marketing in online insurance

بواسطة Lui, Patricia, BHATTACHARYA, Lipika
منشور في 2020

Kobe influencer marketing: Using social media to promote a herbal tea brand

بواسطة Lui, Patricia, BHATTACHARYA, Lipika
منشور في 2021

DMK: Rebranding a footwear brand to connect with millennials and Gen Z

بواسطة LUI, Patricia, ANG, Jovina, BHATTACHARYA, Lipika
منشور في 2023

Entrepreneurial (re)vision

بواسطة LUI, Patricia, ANG, Jovina, BHATTACHARYA, Lipika
منشور في 2024

KFC in Vietnam: American fried chicken meets Asian rice bowl

بواسطة LUI, Patricia, BHATTACHARYA, Lipika, APPASAMY, Lakshmi
منشور في 2025