Author Search Results

1

Role Of Innovation Capability In Increasing Shareholder Value (Sales Growth As Intervening Variable)

by Masmira Kurniawati, -
Published 2014

Get full text
Get full text
Get full text
Get full text
Get full text

Article PeerReviewed

2

Drivers Of Caountry Export Performance

by Masmira Kurniawati, -
Published 2016

Get full text
Get full text
Get full text
Get full text
Get full text

Conference or Workshop Item PeerReviewed

3

The Effect of Airline Sale Promotion Types on Consumers’ Attitudes Toward Brand and Purchase Intentions

by Masmira Kurniawati, -
Published 2017

Get full text
Get full text
Get full text
Get full text
Get full text
Get full text

Article PeerReviewed

4

Effect of Autotelic and Haptic Clues on Product Evaluation

by Masmira Kurniawati, -
Published 2016

Get full text
Get full text
Get full text
Get full text
Get full text

Conference or Workshop Item PeerReviewed

5

The Relationship Between Price Strategy and Placebo Effect

by Masmira Kurniawati, -

Get full text
Get full text
Get full text
Get full text

Conference or Workshop Item PeerReviewed

6

Strategi Konten dan Keterlibatan Anggota Komunitas Merek di Media Sosial Facebook (Studi pada Hotel Bintang Lima di Surabaya)

by Masmira Kurniawati, -
Published 2015

Get full text
Get full text
Get full text

Conference or Workshop Item PeerReviewed

7

Anticipated Regret in the Purchase of Secondhand and Counterfeit Product

by Masmira Kurniawati, -
Published 2019

Get full text
Get full text
Get full text
Get full text
Get full text
Get full text
Get full text
Get full text

Article PeerReviewed

8

Pengaruh Attitude Homophily, Social Attractiveness, Self-Disclosure, Endorser Credibility, dan Parasocial Interaction terhadap Purchase Intention

by Fresha Kharisma, -, Masmira Kurniawati, -
Published 2021

Get full text
Get full text
Get full text
Get full text
Get full text

Article PeerReviewed

9

Factors Influencing Intention to Use SPayLater in Indonesia

by Rezki Orientani, -, Masmira Kurniawati, -
Published 2021

Get full text
Get full text
Get full text
Get full text
Get full text

Article PeerReviewed

10

Analisis Niat Perilaku Anggota Komunitas Hijabers Surabaya Dalam Menggunakan Tabungan Syariah: Perspektif Theory Of Planned Behavior

by Cecia Rahmadanty, -, Masmira Kurniawati, -
Published 2015

Get full text
Get full text
Get full text
Get full text
Get full text

Article PeerReviewed

11

Upgrade Product Purchase Decision

by Masmira Kurniawati, -, Tanti Handriana, -
Published 2017

Get full text
Get full text
Get full text
Get full text
Get full text

Conference or Workshop Item PeerReviewed

12

Pengaruh Ad Relevance, Ad Saliance, Ad Engagement, Perceived Goal Impediment terhadap Advertising Avoidance dengan Motivasi sebagai Variabel Moderasi

by Mentari Septynaputri Widodo, -, Masmira Kurniawati, -
Published 2020

Get full text
Get full text
Get full text
Get full text
Get full text

Article PeerReviewed

13

Anteseden Privacy Concerns Serta Dampaknya Terhadap Loyalty

by Iqbal Rizky Rizaldi, -, Masmira Kurniawati, -
Published 2021

Get full text
Get full text
Get full text
Get full text

Article PeerReviewed

14

Membangun Integritas Pada PT Toya Indo Manunggal

by Gancar Candra Premananto, -, Masmira Kurniawati, -
Published 2021

Get full text
Get full text

Book Section PeerReviewed

15

Exploration of pilgrimage tourism in Indonesia

by Tanti Handriana, Praptini Yulianti, Masmira Kurniawati
Published 2020

Get full text
Get full text
Get full text
Get full text
Get full text
Get full text

Article PeerReviewed

16

Exploration of pilgrimage tourism in Indonesia

by Tanti Handriana, -, Praptini Yulianti, -, Masmira Kurniawati, -
Published 2020

Get full text
Get full text
Get full text
Get full text
Get full text
Get full text

Article PeerReviewed

17

Consumer Loyalty On Green Product Based On Commitment-Trust Theory

by Tanti Handriana, -, Masmira Kurniawati, -, Indrianawati Usman, -
Published 2021

Get full text
Get full text
Get full text
Get full text
Get full text

Article PeerReviewed

18

Pengaruh destination image dan subjective norm terhadap biat berkunjung wisata Sunan Ampel Surabaya

by SINTESA AULIA RAMADHANI, 041714153010, Masmira Kurniawati, -
Published 2019

Get full text
Get full text
Get full text
Get full text
Get full text

Article PeerReviewed

19

Determinants of Consumer Purchase Intention Toward Luxury Brand

by Masmira Kurniawati, -, RIXZY ARI RAMADHAN, 041311233100
Published 2018

Get full text
Get full text
Get full text
Get full text
Get full text

Conference or Workshop Item PeerReviewed

20

Effect of price and non-price initiatives promotion towards healthy food selection

by Masmira Kurniawati, -, Tanti Handriana, -, Indrianawati Usman, -
Published 2020

Get full text
Get full text
Get full text
Get full text
Get full text
Get full text
Get full text

Article PeerReviewed