The Effect of Innovation Potential on Marketing Strategy

بواسطة TIPTON, Martha Myslinski, Bharadwaj, Sundar
منشور في 2012

The Impact of Innovation Potential on Marketing Strategy

بواسطة TIPTON, Martha Myslinski, Bharadwaj, Sundar
منشور في 2010

Regulatory Exposure of Deceptive Marketing and Its Impact on Firm Value

بواسطة TIPTON, Martha Myslinski, Bharadwaj, Sundar G., Robertson, Diana C.
منشور في 2009