Exploring the antecedents of customer loyalty in the Malaysian retail sector

by Mohd Mokhtar, Sany Sanuri, Yusr, Maha Mohammed
Published 2016

The role of brand knowledge in explaining relationship between brand-centered communications and brand commitment: evidence from public banks Pakistan

by Shoaib, Muhammad, Salniza, Md Salleh, Yusr, Maha Mohammed
Published 2019

Developing Green Growth Model of SMEs for A Sustainable Business Development in Malaysia

by Yusr, Maha Mohammed, Mohd Mokhtar, Sany Sanuri, Shaari, Hasnizam
Published 2021

Assessing the mediating role of marketing capability in the relationship between TQM practices and innovation performance dynamic capabilities approach

by Yusr, Maha Mohammed, Othman, Abdul Rahim, Mohd Mokhtar, Sany Sanuri
Published 2012

Assessing the Relationship among Six Sigma, Absorptive Capacity and Innovation Performance

by Yusr, Maha Mohammed, Othman, Abdul Rahim, Mohd Mokhtar, Sany Sanuri
Published 2012

Six Sigma and innovation performance: A conceptual framework based on the absorptive capacity theory perspective

by Yusr, Maha Mohammed, Othman, Abdul Rahim, Mohd Mokhtar, Sany Sanuri
Published 2011

Examining the relationship among TQM, organizational learning and innovation performance

by Yusr, Maha Mohammed, Mohd Mokhtar, Sany Sanuri, Othman, Abdul Rahim
Published 2013

Innovation and Six Sigma foundation from the perspective of the absorptive capacity theory

by Yusr, Maha Mohammed, Othman, Abdul Rahim, Mohd Mokhtar, Sany Sanuri
Published 2011

The effect of TQM practices on technological innovation capabilities: Applying on Malaysian manufacturing sector

by Yusr, Maha Mohammed, Mohd Mokhtar, Sany Sanuri, Othman, Abdul Rahim
Published 2014

An overview profile and entrepreneurial orientation among Malaysian Indian ethnic entrepreneurs

by Perumal, Selvan, Husin, Zolkafli, Othman, Abdul Rahim, Yusr, Maha Mohammed

E-Banking as a financial supply chain system: can e-TAM improve trust and the rate of adoption?

by Salimon, Maruf Gbadebo, Mohd Mokhtar, Sany Sanuri, Yusr, Maha Mohammed
Published 2020

The strategic options to enhance the competitive advantage of Malaysian restaurant sector

by Yusr, Maha Mohammed, Mohd Mokhtar, Sany Sanuri, Salimon, Maruf Gbadebo, Perumal, Selvan
Published 2018

Does interaction between TQM practices and knowledge management processes enhance the innovation performance?

by Yusr, Maha Mohammed, Mohd Mokhtar, Sany Sanuri, Othman, Abdul Rahim, Sulaiman, Yaty
Published 2017

Does halal logo influence Muslim purchase decision? A comparative study between extrinsic and intrinsic religious people / Waida Irani Mohd Fauzi...[et al.]

by Mohd Fauzi, Waida Irani, Khamarudin, Munirah, Mohd Mokhtar, Sany Sanuri, Yusr, Maha
Published 2019

Evaluating relationship between Islamic store image and Malay Muslim consumer attitudes' in patronizing a store

by Mohd Fauzi, Waida Irani, Zakaria, Nazlina, Mohd Mokhtar, Sany Sanuri, Yusoff, Rushami Zien, Yusr, Maha Mohammed
Published 2018

Do not panic! enhancing service recovery of nursing services

by Yusr, Maha Mohammed, Adam, Mohamad Zainol Abidin, Azzeni, Dayang Nor Saina, Wan Abaid, Wan Mohd Azwan
Published 2018

Evaluating relationship between Islamic store image and Malay Muslim consumer attitudes’ in patronizing a store

by Mohd Fauzi, Waida Irani, Zakaria, Nazlina, Mohd Mokhtar, Sany Sanuri, Yusoff, Rushami Zien, Yusr, Maha Mohammed
Published 2018

Forging customer satisfaction through commitment-trust factors in financial insurance services: moderating role of corporate image

by Saoula, Oussama, Abid, Muhammad Farrukh, Ahmad, Munawar Javed, Shamim, Amjad, Patwary, Ataul Karim, Yusr, Maha Mohammed
Published 2023

Factors affecting career choice among undergraduate students in university of Aden

by Fayadh, Wagdi Abdullah Ba, Yusr, Maha Mohammed, Alqasa, Khaled Mohammed, Alekam, Jamal Mohammed Esmail, Yusr, Yasmin Mohammed
Published 2017

The antecedents’ strategies and processes of product innovation performance

by Yusr, Maha Mohammed, Mohd Mokhtar, Sany Sanuri, Wan Abaid, Wan Mohd Azwan, Perumal, Selvan, Mohd Fauzi, Waida Irani
Published 2018