MARKETING STRATEGY PROPOSAL FOR A NEW INDIE RECORD LABEL, TO ENTER LOCAL-NATIONAL MARKET
Music industry, which involves large circulation of money, has increased so fast. It also happens in Indonesia. In music industry, there are several organizations that take a part, for instance recording company, label and publisher. Label takes the most important role in the music industry, and can...
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| Main Author: | |
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| Format: | Theses |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/12515 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |