DEVELOPMENT OF CAMPAIGN STRATEGY BELOW THE LINE TEA PRODUCTS WALINI OF P.T. PN VIII
Enormous potential and rapidly growth tea market has push a lot of company to start developing this commodity including P.T PN VIII. This company has develop a line of product called Walini, “Walini” come from a name of tea factory CTC which already become an export quality brand with a very h...
Saved in:
| Main Author: | |
|---|---|
| Format: | Theses |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/17001 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |