THE PROPOSED RETENTION STRATEGY AND THE OPERATION STRATEGY PRYDA STEELFAST PRODUCT (CASE STUDY PT. PRYDA INDONESIA BANDUNG)
The competition business of the light steel roof to getting the consumer's was increasingly tight and competitive. Many similar companies emerged make PT. Pryda Indonesia must have the strategy in an effort to manage the consumer's in order to not move to the competitor's product. The...
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| Format: | Theses |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/18844 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |