ANALYSIS OF INDONESIA BANKING INDUSTRY & PROPOSED BUSINESS STRATEGY OF CORPORATE FINANCE BANKING FOR BANK SHINHAN INDONESIA AS A NEW FOREIGN ENTRANT
The banking sector is an integral part of the economy. Hence this sector plays a key role in the wellbeing of the economy. And, marketing is the crucial connection between banks and customers, no banks can expect to succeed without putting substantial investments in its marketing efforts. Banks nowa...
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| Format: | Theses |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/27900 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |