PROPOSED MARKETING STRATEGY OF BANK MANDIRIâS MOBILE PAYMENT SYSTEM
Electronic commerce (e-commerce) has experienced an explosion due to the convergences of technological developments, the merging of the telecommunications and computing industries and the appropriate business climate (Beam and Segev, 1997).E-commerce system require methods to pay for the delivery...
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| Format: | Theses |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/32763 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |