FORMULATION OF MARKETING STRATEGY ON SOCIAL MEDIA INSTAGRAM FOR VASCKA EYEWEAR TO INCREASE CUSTOMER ENGAGEMENT AND SALES GROWTH
Vascka Eyewear is an online retail business established in 2013 that focusing on selling eyewear product and service on Instagram and Website, that include eyeglasses, sunglasses, and optical lenses. Vascka Eyewear is using Instagram Account @kacamata_vascka that has over than 500.000 followers and...
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| Format: | Theses |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/35596 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |
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