PROPOSED MARKETING STRATEGY FOR PT. PK IN FACING THE ISSUE OF FERTILIZER SUBSIDY DIVERSION TO KARTU TANI

PT. PK is one of the fertilizer factory which is given the task by the government in distributing subsidized fertilizers for farmers. Currently, Farmer who registered in the Farmers Group has amount of subsidized fertilizer according to the allocation based on Rencana Definitif Kebutuan Kelompok (RD...

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Bibliographic Details
Main Author: Pratiwi, Revita
Format: Theses
Language:Indonesia
Subjects:
Online Access:https://digilib.itb.ac.id/gdl/view/36064
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Institution: Institut Teknologi Bandung
Language: Indonesia