FACTORS INFLUENCING THE USER ACCEPTANCE OF KAI ACCESS
PT Kereta Api Indonesia (PT KAI), the only operator of railway in Indonesia, has official mobile ticketing application, namely KAI Access. PT KAI expects the application to help converting the offline customers to online customers. In the long term, it is expected to acquire all online customers. Bu...
Saved in:
| Main Author: | |
|---|---|
| Format: | Final Project |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/43014 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |