PROPOSED MARKETING STRATEGY TO INCREASE OCCUPANCY RATE OF KIA ORA LODGE
The hustle of urban life that is synonymous with congestion, density, and busyness causes boredom. This boredom can have the effect of reducing productivity at work. This phenomenon raises a new trend for nature tourism because it considers better air quality and is far from congestion. One of th...
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| Format: | Theses |
| Language: | Indonesia |
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| Online Access: | https://digilib.itb.ac.id/gdl/view/46039 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |