PROPOSED MARKETING STRATEGY FOR PAPACO COCONUT SUGAR TO INCREASE SALES

Diabetes has become the most serious problem nowadays. 1 out of 3 adults in Indonesia are pre-diabetes and the Indonesian Adults are unaware of it. The highest risk (23,9%) of prediabetes contributed by drinking coffee more than 1 cup with regular sugar in a day (Dany, 2017). Meanwhile, Indonesia ri...

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Bibliographic Details
Main Author: Tristiany, Sandilla
Format: Theses
Language:Indonesia
Subjects:
Online Access:https://digilib.itb.ac.id/gdl/view/46879
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Institution: Institut Teknologi Bandung
Language: Indonesia