THE ROLE OF ONLINE ATMOSPHERIC QUALITIES TOWARDS POST-PURCHASE REGRET IN AN ONLINE SECOND-HAND CLOTHING PURCHASES
Second-hand clothing consumption has started to grow at a rapid pace, having the fashion category as the most favorite product to be purchased. Moreover, the advancement of technology has made it possible for second-hand products to be purchased through online retailers. However, as modern customers...
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| Format: | Final Project |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/48908 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |