PROPOSED NEW PRODUCT DEVELOPMENT USING VALUE PROPOSITION DESIGN (A CASE STUDY: FIRSTVET+)

FirstVet+ is a company below PT. Agra Primarindo Sejahtera. FirstVet+ aims to make pet owner and veterinarian close to each other. After one running in almost one year, FirstVet+ already launch a product called pet first-aid kit and complete the development website based app. Lack of understanding i...

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Bibliographic Details
Main Author: Bertliussaza
Format: Theses
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/49267
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Institution: Institut Teknologi Bandung
Language: Indonesia