ANALYSING CUSTOMER BEHAVIOUR FOR HEALTHY FOOD AND BEVERAGES TO CREATE MARKETING STRATEGY FOR TEMANDNI

The rise of awareness of links between food and health has been one of the most advanced social development in the past years. Health awareness related to food continues to rise as the availability of health information, technology, growing population, and increased risk for lifestyle disease als...

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Bibliographic Details
Main Author: Amirah Hidayat, Arini
Format: Theses
Language:Indonesia
Subjects:
Online Access:https://digilib.itb.ac.id/gdl/view/53070
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Institution: Institut Teknologi Bandung
Language: Indonesia