PROPOSED RESOURCES PROVISION, PRODUCT FEATURE, AND PROMOTION MIX DEVELOPMENTS FOR NEW PLN MOBILE APPLICATION (CASE STUDY AT PLN UP3 BANDUNG WORKING AREA)
PLN Mobile is a mobile-based customer self-service mobile application. In today's digital era, the use of smart phones is no longer a new thing. Based on research data, the number of mobile internet users in Indonesia reached 171 million, equivalent to 98% of the total internet users in Indo...
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| Format: | Theses |
| Language: | Indonesia |
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| Online Access: | https://digilib.itb.ac.id/gdl/view/53148 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |