PROPOSED BUSINESS STRATEGY FOR SMALL ARCHITECTURE FIRM IN TANGERANG: CASE STUDY TOP HOUSE
In the era of globalization, business competition in Indonesia is tighter. Companies in order to grow and sustain in long term period need to have a competitive advantage to seize market share and win the competition. The above also applies to architecture firm which is part of the creative industry...
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Main Author: | Devi Ariyanti, Kartika |
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Format: | Theses |
Language: | Indonesia |
Online Access: | https://digilib.itb.ac.id/gdl/view/53443 |
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Institution: | Institut Teknologi Bandung |
Language: | Indonesia |
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