INFLUENCE OF E-SERVICE QUALITY TOWARDS CUSTOMER LOYALTY IN THE SVOD SERVICE IN INDONESIA (CASE STUDY: NETFLIX)
Subscription video on demand (SVOD) seems to be getting popular as a choice of entertainment access by consumers in the form of video such as movies and series including in Indonesia. SVOD can be accessed through the internet without the need of satellite and cable and can be accessed by many ele...
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| Format: | Final Project |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/54745 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |