BUSINESS TO BUSINESS (B2B) MARKETING STRATEGY FOR GOERS EVENT MANAGEMENT SERVICE
In Indonesia, there has been an increase in internet users this decade based on a survey conducted by the Association of Internet Service Providers (APJII). Based on the increase in internet users, this impact changing business models, including the tourism industry. One example of a business model...
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| Main Author: | |
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| Format: | Theses |
| Language: | Indonesia |
| Subjects: | |
| Online Access: | https://digilib.itb.ac.id/gdl/view/62694 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |