A STUDY TO ANALYZE CROSS SELLING OF MIND BLOWON STUDIO BY LOOKING AT CUSTOMER INTIMACY
Mind Blowon Studio is one of the Animation companies in Indonesia that has carried out cross-selling strategies since 2016. Meanwhile, if they want to increase their sales revenue from cross-selling they must do it successfully because successful cross-selling requires customer intimacy and detailed...
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Main Author: | Sirumapea, Elisabeth |
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Format: | Final Project |
Language: | Indonesia |
Online Access: | https://digilib.itb.ac.id/gdl/view/64411 |
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Institution: | Institut Teknologi Bandung |
Language: | Indonesia |
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