FACTOR INFLUENCING THE UTILIZATION OF PAY LATER PAYMENT OPTION ON TRAVELOKA
Pay Later is one of payment option that uncommonly uses by the user on Traveloka. Based on the data in 2019, 78 percent of people do not want this payment option yet on their transactions. It supports the small number of participation knowing this payment option on Traveloka. This condition is contr...
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| Format: | Final Project |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/64488 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |