MARKET RESEARCH STUDY ON CUSTOMER PREFERENCES TOWARDS PURCHASE INTENTION OF THE ORGANIC FOOD PRODUCTS
Pandemic COVID-19 that happened in the past 2 years has already changed people's habits in many ways such as lifestyle, activities, and interaction. These lifestyle transformations change people to start a healthier lifestyle and pay more attention to the intake they consume. One of the new e...
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Format: | Final Project |
Language: | Indonesia |
Online Access: | https://digilib.itb.ac.id/gdl/view/67458 |
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Institution: | Institut Teknologi Bandung |
Language: | Indonesia |