EVALUATION OF THE EFFECTIVENESS OF INSTAGRAM SOCIAL MEDIA: A CASE STUDY IN RINGKAI INDONESIA
Marketing using Instagram is becoming a popular marketing strategy for businesses today. Ringkai Indonesia, a small business that provides healthy snacks for children in Bandung, uses Instagram as its main digital marketing tool. However, Ringkai has a low number of Instagram account engagement and...
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| Format: | Final Project |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/67817 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |