MOBILE APPLICATION DESIGN TO IDENTIFY BRAND THROUGH ADAPTATION OF ARCHETYPES METHOD FOR MICRO BUSINESS IN BANDUNG CITY(CASE STUDY: CULINARY)

Micro, Small and Medium Enterprises (MSMEs) are a driving force for Indonesia's economic growth, according to PP No. 7 of 2021 the central and regional governments synergize in facilitating, protecting and empowering MSMEs. The Government of Bandung City as the recipient of the 2021 NATAMUKT...

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Bibliographic Details
Main Author: Putri, Kintani
Format: Theses
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/69983
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Institution: Institut Teknologi Bandung
Language: Indonesia