THE EFFECT OF BEVERAGES FLAVOR VARIANTS PRODUCT DEVELOPMENT AND BRAND IMAGE TOWARDS CUSTOMER SATISFACTION CASE STUDY : ESSENTIEELS COFFEE

Coffee is one of the world's commodities that brought Indonesia's name to be better known in the world. Indonesia since the Dutch era has been known as a producer of coffee with the best taste in the world. Based on this, this coffee business is quite an interesting business to do. This st...

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Bibliographic Details
Main Author: Sebastian
Format: Final Project
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/70059
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Institution: Institut Teknologi Bandung
Language: Indonesia