ANALYSIS ON SUCCESS FACTORS AND BARRIERS FOR LOCAL FASHION BRAND TO ENTER THE E-COMMERCE BUSINESS WITHIN THE CREATIVE INDUSTRY
Business is a significant part of human life organization, and technology is constantly evolving and becoming more complex. Online sales in the international fashion market are growing at a rapid rate. The Internet is becoming more accessible and approachable. The dominant need for speed and conveni...
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| Format: | Theses |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/71788 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |