TOTAL PROFIT DETERMINANT ANALYSIS TO IMPROVE ACHIEVEMENT OF PRIORITY UNIT PERFORMANCE (CASE STUDY: PT BANK SMS BALIKPAPAN BRANCH OFFICE)
Banks, as providers of financial services, according to their function as public fund collectors, have customers with various characteristics of different financial needs. In providing the best service to customers, banks must be able to classify the types of customers or create customer segmentatio...
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Main Author: | Marta Simanjuntak, Melissa |
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Format: | Theses |
Language: | Indonesia |
Subjects: | |
Online Access: | https://digilib.itb.ac.id/gdl/view/72723 |
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Institution: | Institut Teknologi Bandung |
Language: | Indonesia |
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