PERANCANGAN STRATEGI PEMASARAN BERDASARKAN TAHAP PERTUMBUHAN ORGANISASI UMKM KRONIKOPI

Kronikopi is one of the Indonesian SMEs engaged in the food and beverage industry. Kronikopi has implemented several innovations to achieve its goal of increasing product sales revenue in running its business. However, in reality, Kronikopi is still unable to achieve the sales target set by the o...

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Bibliographic Details
Main Author: Jonathan
Format: Final Project
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/76377
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Institution: Institut Teknologi Bandung
Language: Indonesia