INFLUENCE OF ELECTRIC VEHICLE ATTRIBUTES ON ITS PURCHASE DECISION: CASE STUDY OF INDONESIAN CAR CONSUMER

In 2019, the Indonesian government reaffirmed its commitment to vehicle electrification through Presidential Regulation No. 55 of 2019, which concerns the acceleration program for battery electric vehicles (BEV) in transportation. This regulation serves as the foundation for automotive industry play...

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Bibliographic Details
Main Author: Chandra Wiguna, Arif
Format: Theses
Language:Indonesia
Subjects:
Online Access:https://digilib.itb.ac.id/gdl/view/80267
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Institution: Institut Teknologi Bandung
Language: Indonesia
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