INFLUENCE OF ELECTRIC VEHICLE ATTRIBUTES ON ITS PURCHASE DECISION: CASE STUDY OF INDONESIAN CAR CONSUMER
In 2019, the Indonesian government reaffirmed its commitment to vehicle electrification through Presidential Regulation No. 55 of 2019, which concerns the acceleration program for battery electric vehicles (BEV) in transportation. This regulation serves as the foundation for automotive industry play...
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Format: | Theses |
Language: | Indonesia |
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Online Access: | https://digilib.itb.ac.id/gdl/view/80267 |
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Institution: | Institut Teknologi Bandung |
Language: | Indonesia |
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