BUSINESS STRATEGY ANALYSIS IN INCREASING VIEWERS ENGAGEMENT (CASE STUDY ON EVOS E-SPORT)

The purpose of this study is how to formulate EVOS E-Sport business strategies in increasing their audience engagement where the E-sport Industry has become one of the industries that are taken into account in the world. Evos is one of the largest Esports companies in Asia which also contributes...

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Bibliographic Details
Main Author: Fachrul Razi Lubis, Kevin
Format: Theses
Language:Indonesia
Subjects:
Online Access:https://digilib.itb.ac.id/gdl/view/80765
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Institution: Institut Teknologi Bandung
Language: Indonesia