FACTORS THAT INFLUENCE THE SUCCESS OF AKADEMI CRYPTOâS YOUTUBE LIVE STREAMING IN DRIVING AUDIENCE ENGAGEMENT AND CONVERSION
The global landscape of finance is changing as the times grow. Traditional financial investments are becoming less popular in favor of digital ones, specifically with the rise of cryptocurrencies, among millennials and people of generation Z. Consequently, an increasing number of communities or orga...
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| Format: | Final Project |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/83443 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |