Impulse And Unplanned Buying; Comparisons Of Determinants And Consequences

This research designed to reveal impulse buying as interesting phenomena in shopping behaviour. Began with Du Pont research in 1940, research to understanding the phenomena and its process decision making still in progress. There still problems behind it modelling. The first problem that founded is...

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Bibliographic Details
Main Author: Gancar Candra Premananto
Format: Book Section PeerReviewed
Language:English
Indonesian
English
Published: International College at Suan Sunandha Rajabhat University 2013
Subjects:
Online Access:http://repository.unair.ac.id/100122/1/Gancar%20Candra%20P_Karil%2010_Impulse%20And%20Unplanned%20Buying%3B%20Comparisons%20....pdf
http://repository.unair.ac.id/100122/2/Gancar%20Candra%20P_Peer%20Review%20010.pdf
http://repository.unair.ac.id/100122/3/Gancar%20CP_Similarity%2010_IMPULSE%20AND%20UNPLANNED%20BUYING%3B%20COMPARISONS%20OF%20DETERMINANTS%20AND%20CONSEQUENCES.pdf
http://repository.unair.ac.id/100122/
http://www.iaoiusa.org/2013icoi/
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Institution: Universitas Airlangga
Language: English
Indonesian
English