Impulse And Unplanned Buying; Comparisons Of Determinants And Consequences
This research designed to reveal impulse buying as interesting phenomena in shopping behaviour. Began with Du Pont research in 1940, research to understanding the phenomena and its process decision making still in progress. There still problems behind it modelling. The first problem that founded is...
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| Main Author: | |
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| Format: | Book Section PeerReviewed |
| Language: | English Indonesian English |
| Published: |
International College at Suan Sunandha Rajabhat University
2013
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| Subjects: | |
| Online Access: | http://repository.unair.ac.id/100122/1/Gancar%20Candra%20P_Karil%2010_Impulse%20And%20Unplanned%20Buying%3B%20Comparisons%20....pdf http://repository.unair.ac.id/100122/2/Gancar%20Candra%20P_Peer%20Review%20010.pdf http://repository.unair.ac.id/100122/3/Gancar%20CP_Similarity%2010_IMPULSE%20AND%20UNPLANNED%20BUYING%3B%20COMPARISONS%20OF%20DETERMINANTS%20AND%20CONSEQUENCES.pdf http://repository.unair.ac.id/100122/ http://www.iaoiusa.org/2013icoi/ |
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| Institution: | Universitas Airlangga |
| Language: | English Indonesian English |