ANALISIS LOYALITAS KONSUMEN DITINJAU DARI SIKAP DAN KARAKTERISTIK KONSUMEN PADA KLUB KEBUGARAN "ATLAS SPORT CLUB" DI SURABAYA

Thc= successful of a company focuses not only on the customer's satisfaction but more on gelling the customer's loyalty. The customer's loyalty reflects on how far a customer might be moved to another brand. especially when that brand makes an innovation in its prices or product featu...

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Bibliographic Details
Main Author: ANOM MAHENDRA, 049514882
Format: Theses and Dissertations NonPeerReviewed
Language:Indonesian
Published: 2003
Subjects:
Online Access:http://repository.unair.ac.id/49136/1/KK%20%20B%20206%2003%20Mah%20a.pdf
http://repository.unair.ac.id/49136/
http://lib.unair.ac.id
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Institution: Universitas Airlangga
Language: Indonesian

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