PENGARUH KEPEMIMPINAN TRANSFORMASIONAL TERHADAP KOMITMEN ORGANISASI DENGAN EMPLOYEE BRANDING SEBAGAI MEDIATOR

Organizational commitment is an important factor in achieving optimal performance. Organizational commitment is determined by how the leader�s role in shaping values, norms,and behaviors that will be internalized by all members of the organization. Leader also has a role to make and maintain the i...

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Bibliographic Details
Main Authors: , Prasti Hapsari Suprapto Putri, , Prof. Dr. Faturochman, MA
Format: Theses and Dissertations NonPeerReviewed
Published: [Yogyakarta] : Universitas Gadjah Mada 2013
Subjects:
ETD
Online Access:https://repository.ugm.ac.id/123411/
http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=63522
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Institution: Universitas Gadjah Mada
Description
Summary:Organizational commitment is an important factor in achieving optimal performance. Organizational commitment is determined by how the leader�s role in shaping values, norms,and behaviors that will be internalized by all members of the organization. Leader also has a role to make and maintain the identity of organization. This study examined influence of transformational leadership toward organizational commitment with employee branding as the mediator. The respondent of this study were 196 nursing staff from Klaten hospital. The data was analyzed by using Structural Equation Modelling (SEM) technique. The result of this study were not yet completed, because the data was not fit.