Consumers' personal values and sales promotion preferences effect on behavioural intention and purchase satisfaction for consumer product
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| Format: | E-Article |
| Language: | English |
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Emerald Group Publishing Limited
2013
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| Online Access: | http://ir.unimas.my/id/eprint/1413/1/Consumers%2527%2Bpersonal%2Bvalues%2B%2528abstract%2529%20%281%29.pdf http://ir.unimas.my/id/eprint/1413/ http://www.researchgate.net/publication/236204270_Consumers'_personal_values_and_sales_promotion_preferences_effect_on_behavioural_intention_and_purchase_satisfaction_for_consumer_product |
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| Institution: | Universiti Malaysia Sarawak |
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my.unimas.ir.14132015-08-19T07:16:29Z http://ir.unimas.my/id/eprint/1413/ Consumers' personal values and sales promotion preferences effect on behavioural intention and purchase satisfaction for consumer product Jee, Teck-Weng Ernest Cyril , de Run H Social Sciences (General) HB Economic Theory HM Sociology Emerald Group Publishing Limited 2013 E-Article NonPeerReviewed text en http://ir.unimas.my/id/eprint/1413/1/Consumers%2527%2Bpersonal%2Bvalues%2B%2528abstract%2529%20%281%29.pdf Jee, Teck-Weng and Ernest Cyril , de Run (2013) Consumers' personal values and sales promotion preferences effect on behavioural intention and purchase satisfaction for consumer product. Asia Pacific Journal of Marketing and Logistics, 25 (1). pp. 70-101. http://www.researchgate.net/publication/236204270_Consumers'_personal_values_and_sales_promotion_preferences_effect_on_behavioural_intention_and_purchase_satisfaction_for_consumer_product DOI: 10.1108/13555851311290948 |
| institution |
Universiti Malaysia Sarawak |
| building |
Centre for Academic Information Services (CAIS) |
| collection |
Institutional Repository |
| continent |
Asia |
| country |
Malaysia |
| content_provider |
Universiti Malaysia Sarawak |
| content_source |
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| url_provider |
http://ir.unimas.my/ |
| language |
English |
| topic |
H Social Sciences (General) HB Economic Theory HM Sociology |
| spellingShingle |
H Social Sciences (General) HB Economic Theory HM Sociology Jee, Teck-Weng Ernest Cyril , de Run Consumers' personal values and sales promotion preferences effect on behavioural intention and purchase satisfaction for consumer product |
| format |
E-Article |
| author |
Jee, Teck-Weng Ernest Cyril , de Run |
| author_facet |
Jee, Teck-Weng Ernest Cyril , de Run |
| author_sort |
Jee, Teck-Weng |
| title |
Consumers' personal values and sales promotion preferences effect on behavioural intention and purchase satisfaction for consumer product |
| title_short |
Consumers' personal values and sales promotion preferences effect on behavioural intention and purchase satisfaction for consumer product |
| title_full |
Consumers' personal values and sales promotion preferences effect on behavioural intention and purchase satisfaction for consumer product |
| title_fullStr |
Consumers' personal values and sales promotion preferences effect on behavioural intention and purchase satisfaction for consumer product |
| title_full_unstemmed |
Consumers' personal values and sales promotion preferences effect on behavioural intention and purchase satisfaction for consumer product |
| title_sort |
consumers' personal values and sales promotion preferences effect on behavioural intention and purchase satisfaction for consumer product |
| publisher |
Emerald Group Publishing Limited |
| publishDate |
2013 |
| url |
http://ir.unimas.my/id/eprint/1413/1/Consumers%2527%2Bpersonal%2Bvalues%2B%2528abstract%2529%20%281%29.pdf http://ir.unimas.my/id/eprint/1413/ http://www.researchgate.net/publication/236204270_Consumers'_personal_values_and_sales_promotion_preferences_effect_on_behavioural_intention_and_purchase_satisfaction_for_consumer_product |
| _version_ |
1644508852336459776 |