Social media continuance intention from the perspective of uses and gratifications theory: a systematic literature review
The vast academic research on social media has been facilitated by its broad use. The present study conducted a systematic analysis of extant research on social media users' continuance use intention from the perspective of uses and gratifications theory (U&G). This systematic literature...
Saved in:
Main Authors: | , , |
---|---|
Format: | Article |
Published: |
Human Resource Management Academic Research Society
2023
|
Online Access: | http://psasir.upm.edu.my/id/eprint/109169/ https://hrmars.com/index.php/IJARBSS/article/view/16423/Social-Media-Continuance-Intention-from-the-Perspective-of-Uses-and-Gratifications-Theory-A-Systematic-Literature-Review |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Institution: | Universiti Putra Malaysia |