Strategies to strengthen the competitiveness Of korean banks in Vietnam
This study analyzed the Korean banks that entered Vietnam by using EFE, IFE, and TOWS analysis methods to derive the competitiveness of Korean banks in the Vietnamese financial market. After that, the author insisted on the localization and differentiation strategy, which is the main competitive str...
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| Main Author: | |
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| Other Authors: | |
| Format: | Theses and Dissertations |
| Language: | English |
| Published: |
2020
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| Subjects: | |
| Online Access: | http://repository.vnu.edu.vn/handle/VNU_123/100482 |
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| Institution: | Vietnam National University, Hanoi |
| Language: | English |