Strategies to strengthen the competitiveness Of korean banks in Vietnam

This study analyzed the Korean banks that entered Vietnam by using EFE, IFE, and TOWS analysis methods to derive the competitiveness of Korean banks in the Vietnamese financial market. After that, the author insisted on the localization and differentiation strategy, which is the main competitive str...

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Bibliographic Details
Main Author: Ko, Changseok
Other Authors: Hoàng, Đình Phi
Format: Theses and Dissertations
Language:English
Published: 2020
Subjects:
Online Access:http://repository.vnu.edu.vn/handle/VNU_123/100482
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Institution: Vietnam National University, Hanoi
Language: English
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