The relationship between franchise and franchisor: A study of the Vietnamese retail franchising
Decades saw the fast growth and high success of franchising in global market but the very early stage of franchising in Vietnam market. Previous researches about franchising have considerably contributed to better understanding of relationships between franchisor and franchise. However, the franchis...
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| Format: | Article |
| Language: | English |
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Đại học Kinh tế
2016
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| Online Access: | http://repository.vnu.edu.vn/handle/VNU_123/14141 |
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| Institution: | Vietnam National University, Hanoi |
| Language: | English |