Figures of substitution used in the language of advertising in some Vietnamese and English advertisements

In particular, I will focus on how this comic influences the usage of vocabulary as well as how their interaction is enabled. Also, the study will test the usefulness of using picture-based text in teaching English of all levels. Through the attraction and varieties of the comic, I ho...

Full description

Saved in:
Bibliographic Details
Main Author: Phùng, Thanh hà
Other Authors: Trần, Xuân Điệp
Format: Theses and Dissertations
Language:English
Published: College of Foreign Languages 2017
Subjects:
Online Access:http://repository.vnu.edu.vn/handle/VNU_123/40378
Tags: Add Tag
No Tags, Be the first to tag this record!
Institution: Vietnam National University, Hanoi
Language: English
id oai:112.137.131.14:VNU_123-40378
record_format dspace
spelling oai:112.137.131.14:VNU_123-403782018-07-20T09:04:34Z Figures of substitution used in the language of advertising in some Vietnamese and English advertisements Các phép tu từ thay thế được dùng trong ngôn ngữ quảng cáo qua một số quảng cáo bằng tiếng Việt và tiếng Anh Phùng, Thanh hà Trần, Xuân Điệp Quảng cáo Phép tu từ Tiếng Việt Tiếng Anh In particular, I will focus on how this comic influences the usage of vocabulary as well as how their interaction is enabled. Also, the study will test the usefulness of using picture-based text in teaching English of all levels. Through the attraction and varieties of the comic, I hoped to tap the enthusiasm of my students towards learning English and make them active participants in their own instruction. 2017-05-17T07:38:11Z 2017-05-17T07:38:11Z 2009 Thesis Phùng, T. H. (2009). Figures of substitution used in the language of advertising in some Vietnamese and English advertisements. Master’s thesis, Vietnam National University, Hanoi. 04051000061 http://repository.vnu.edu.vn/handle/VNU_123/40378 en Luận văn ngành Ngôn ngữ Anh (Full) 47 p. application/pdf College of Foreign Languages
institution Vietnam National University, Hanoi
building VNU Library & Information Center
country Vietnam
collection VNU Digital Repository
language English
topic Quảng cáo
Phép tu từ
Tiếng Việt
Tiếng Anh
spellingShingle Quảng cáo
Phép tu từ
Tiếng Việt
Tiếng Anh
Phùng, Thanh hà
Figures of substitution used in the language of advertising in some Vietnamese and English advertisements
description In particular, I will focus on how this comic influences the usage of vocabulary as well as how their interaction is enabled. Also, the study will test the usefulness of using picture-based text in teaching English of all levels. Through the attraction and varieties of the comic, I hoped to tap the enthusiasm of my students towards learning English and make them active participants in their own instruction.
author2 Trần, Xuân Điệp
author_facet Trần, Xuân Điệp
Phùng, Thanh hà
format Theses and Dissertations
author Phùng, Thanh hà
author_sort Phùng, Thanh hà
title Figures of substitution used in the language of advertising in some Vietnamese and English advertisements
title_short Figures of substitution used in the language of advertising in some Vietnamese and English advertisements
title_full Figures of substitution used in the language of advertising in some Vietnamese and English advertisements
title_fullStr Figures of substitution used in the language of advertising in some Vietnamese and English advertisements
title_full_unstemmed Figures of substitution used in the language of advertising in some Vietnamese and English advertisements
title_sort figures of substitution used in the language of advertising in some vietnamese and english advertisements
publisher College of Foreign Languages
publishDate 2017
url http://repository.vnu.edu.vn/handle/VNU_123/40378
_version_ 1680967019730567168