Factors affecting purchase intention in E-commerce platform in VietNam. Examples of Shopee, Lazada, Tiki
The purpose of the paper is to review the literature on theories affecting consumers' online purchase intention and the indicators influencing customers' purchase intention at three e-commerce companies in Vietnam: Shopee, Lazada and Tiki.
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| Format: | Final Year Project |
| Language: | English |
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H. : ĐHQGHN
2020
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| Online Access: | http://repository.vnu.edu.vn/handle/VNU_123/97932 |
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| Institution: | Vietnam National University, Hanoi |
| Language: | English |
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oai:112.137.131.14:VNU_123-979322020-11-19T08:09:15Z Factors affecting purchase intention in E-commerce platform in VietNam. Examples of Shopee, Lazada, Tiki Nguyen, Thuy Duong Pham, Thi Lien ĐHQGHN - Khoa Quốc tế E-commerce platform Purchase intention Shopee Lazada The purpose of the paper is to review the literature on theories affecting consumers' online purchase intention and the indicators influencing customers' purchase intention at three e-commerce companies in Vietnam: Shopee, Lazada and Tiki. 2020-11-19T08:09:15Z 2020-11-19T08:09:15Z 2019 Final Year Project (FYP) http://repository.vnu.edu.vn/handle/VNU_123/97932 en 53 p. application/pdf H. : ĐHQGHN |
| institution |
Vietnam National University, Hanoi |
| building |
VNU Library & Information Center |
| continent |
Asia |
| country |
Vietnam Vietnam |
| content_provider |
VNU Library and Information Center |
| collection |
VNU Digital Repository |
| language |
English |
| topic |
E-commerce platform Purchase intention Shopee Lazada |
| spellingShingle |
E-commerce platform Purchase intention Shopee Lazada Nguyen, Thuy Duong Factors affecting purchase intention in E-commerce platform in VietNam. Examples of Shopee, Lazada, Tiki |
| description |
The purpose of the paper is to review the literature on theories affecting consumers' online purchase intention and the indicators influencing customers' purchase intention at three e-commerce companies in Vietnam: Shopee, Lazada and Tiki. |
| author2 |
Pham, Thi Lien |
| author_facet |
Pham, Thi Lien Nguyen, Thuy Duong |
| format |
Final Year Project |
| author |
Nguyen, Thuy Duong |
| author_sort |
Nguyen, Thuy Duong |
| title |
Factors affecting purchase intention in E-commerce platform in VietNam. Examples of Shopee, Lazada, Tiki |
| title_short |
Factors affecting purchase intention in E-commerce platform in VietNam. Examples of Shopee, Lazada, Tiki |
| title_full |
Factors affecting purchase intention in E-commerce platform in VietNam. Examples of Shopee, Lazada, Tiki |
| title_fullStr |
Factors affecting purchase intention in E-commerce platform in VietNam. Examples of Shopee, Lazada, Tiki |
| title_full_unstemmed |
Factors affecting purchase intention in E-commerce platform in VietNam. Examples of Shopee, Lazada, Tiki |
| title_sort |
factors affecting purchase intention in e-commerce platform in vietnam. examples of shopee, lazada, tiki |
| publisher |
H. : ĐHQGHN |
| publishDate |
2020 |
| url |
http://repository.vnu.edu.vn/handle/VNU_123/97932 |
| _version_ |
1684667297951645696 |