Factors Influencing Repurchase Intention Among Foreign Medical Tourists in Bangkok, Thailand: A Structural Equation Model

• Main Authors: Wongsawat, Chayapa, Deebhijarn, Samart
• Format: text
• Published: Animo Repository 2020
• Subjects: repurchase intention; foreign medical tourists; customer expectation; customer satisfaction; structural equation modeling; Thailand
• Online Access: https://animorepository.dlsu.edu.ph/apssr/vol20/iss1/10; https://animorepository.dlsu.edu.ph/context/apssr/article/1286/viewcontent/RA_209.pdf
• Institution: De La Salle University

Thailand is already a top global medical tourism destination, yet it continues to improve its products and services intended for foreign medical tourists (FMT). Thailand’s 2017–2026 policy, aimed at positioning itself as a world-class medical hub, is geared precisely to ensure that the tourism indus...